Cooperate Marketing Research

A Qualitative Study on Sunsilk 21st Century Women
Unilever Pakistan
January 2005-February 2005
Output
Niazi Z, Ali SS, Hashmi K
Report: Sunsilk 21st Century Women Study

Unilever-Lifebuoy Study
Unilever Pakistan
January 2005-February 2005
Output
Niazi Z, Ali SS
Report: Lifebuoy Germ Fighters Study

Dream Understanding Social Belongliness
Lever Brothers Pakistan Limited
November 2001-February 2002
Output
Niazi Z, Ali SS
The report is in two volumes:
Volume I: Main Report
Volume II: Annexes

Qualitative Culinary Study in Pakistan
Lever Brothers Pakistan Limited (LBPL)
March 1999 – June 2000
Output
Niazi Z, Siddiqui U, Faruque J, Hashmi K, Zaman Y, Mobeen A, Channa I
- Report, “Qualitative Culinary Study in Pakistan”
- Multi Media Presentation
- Video cassettes of cooking observations